Drink Boldly, Not Boring

Fanta equals fun - and right now, the world needs more of it. So, we dreamed up a 'Pop of Funta', an identity that can inspire playfulness at every turn.

It's flavorful. It's refreshing. And only Fanta could pull it off. We captured the brand's spirit in bright designs that punch through the routine of everyday life. There's colors to suit every flavor, mixed media, layering, and even room for spontaneous imperfections.

With a Fanta in hand, anything plain can become playful. That attitude can now be felt across multiple touchpoints, both virtual and physical, as well all markets, calling people of all ages to have a little more fun... ta.

Capabilities

Brand Identity
Brand Strategy
Copywriting
Illustration
Motion
Packaging Design
Photography
Typography

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