The Anti-Salon

Celebrity hairstylist Kenna set out to create a unique type of salon that was anything but traditional. Kennaland needed an identity that truly captured the duality and contradictions of fashion and comfort, London and New York, and Kenna himself.


Brand Identity
Social Media Content


D&AD Wood Pencil


The identity introduces—and celebrates—a world of contrasts. Serifs crashing with sans serifs. British culture colliding with American. High-fashion coexisting with free spirit. The color palette is inspired by Kenna’s ginger hair, with orange, copper and an age-old patina blue.

The most dedicated, passionate and creative team taught me a lot about my brand and myself. Their help and support have been continuous. I love them.

Founder, Kennaland